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"The most difficult thing is to resurrect a brand that has been written off": Rajeeta Hemwani, VP - Channel Content Engine Fiction, Star TV Network

Centre for Management: Rajeeta Hemwani, VP - Channel Content Engine Fiction Star TV Network, gave students an exciting sneak peek into the world of branding and marketing of music & TV stars

During her recent visit to the CFM campus, Rajeeta Hemwani, VP - Channel Content Engine Fiction, Star TV Network, gave students an exciting sneak peek into the world of branding and marketing of not products, but music & TV stars!

Virat Singh, Senior Correspondent, Mumbai Mirror, Fires Up Students and Calls for Action!

Virat Singh, Senior Correspondent, Mumbai Mirror

At the Commencement Ceremony of the new PGDBM batch at Centre for Management (CFM) on September 2, many students said that one of the main driving forces for their joining CFM was the institute's strong industry connect. Not surprising then, that on the very same day, the students were treated to two, intense back-to-back sessions with industry professionals from the media field.

The first session was with Virat Singh, Senior Correspondent, Mumbai Mirror, who has been associated with the Times of India Group for the past 8 years, writing about transport and wildlife issues.

Who Will Come Up With The Best Sales & Branding Strategy for BlackBerry India?

BlackBerry India MD Sunil Lalwani Asks CFM Students to conceive of an innovative sales & branding strategy for BlackBerry

Sunil Lalvani, MD of BlackBerry India, has given students of Centre for Management a unique opportunity to conceive of sales growth & branding strategies for the iconic BlackBerry brand.